Chewy Junior - Not Chewy at all Tue, 12 June 07
Jacelyn • Filed under: Food • 4:14 pm • Comments(15)
The recent donut craze is almost making everyone insane. Queuing up for hours just to get a few donuts seems to be the norm nowadays. Can someone please come up with something new other than donuts or puffs?
I’m getting pretty sick eating them
I was browsing through Stomp when I saw this particular article on the latest food fad - Chewy Junior.
Mr Ong, 43, who has worked for 20 years in the food and beverage industry as a chef and restaurant manager, wants to keep the recipe a secret. But he was frank about his reasons for starting the business.
Looking at the success of Beard Papa, a chain of Japanese cream puff shops, and the Donut Factory, which attracts long queues at Raffles City, he decided he wanted a piece of the action.
He took the chance of the current craze and started this business? What a move.

Isn’t the boss daring to start his business just beside Chocolat N’ Spice, the famous muffins?
There’s not even a single soul around when I arrived at the shop @ 3pm on a weekday. There are 6 employees in the tiny shop idling around and the puffs were displayed on the shelf openly without any thought for hygiene purpose
Plugs: Cassie Chong, gowei, SABRINA, karen*, Jacelyn, Jeanie, Sophia, bethany, Clara, huichin

Die-hard fan of 

